Identity
First of all.
When our name first caught your eye, you may have thought that we wanted to turn this thing into a big deal.
Truth is, we prefer to take it a little bit easy.
FUSS is our way of telling, in just one word, what we are not.
As we are not here to make a statement, but to make an appearance.
Why?
Because we find it important to express and provide a sense of ease.
To us, this is the best thing a person can wear.
We add one critical note.
Comfort may excite.
We aim to capture this blend in our pieces: laid-back in feel, bold in presence. Pushing minimalist design into expressive territory.
Therefore, it is our goal to keep it:
